Countdown timers have become a popular marketing tool in recent times, and it’s easy to see why. They create an atmosphere of urgency and can be used to drive conversions and sales, which is great for almost any business. As such, it is important to get your countdown timer styling right. Let’s take a look at some best practices when it comes to styling countdown timers.
Choose the Right Size
The size of your countdown timer is essential. If the font is too small, users won’t be able to read it easily. On the other hand, if it’s too big it will dominate the page and become intrusive and distract readers from key information and the main call-to-action. Find the perfect balance that resonates with your website design and allows users to see the timer clearly without overwhelming them with its presence.
With Sendtric’s free embeddable timers, you can resize your countdown timers to fit your design and position it wherever you choose. Whether it’s an email or landing page, you can drive readers towards your call to action and incentivise them to take the next step.
Pick Appropriate Colours
The colours you choose for your countdown timer should also reflect the overall style of your website. You don’t want colours that are too bright or too jarring; pick ones that blend in nicely with the colour scheme used on your website so that they do not distract from other elements on the page. Also, consider making use of bold, contrasting colours for important text andtext and CTA’s such as “Sale Ends In…” or “Discount Expires Soon…” as this helps draw attention to specific parts of the timer.
Incorporate Animations
Adding animations makes your digital countdown timer more engaging and eye-catching. Animations can range from subtle effects like fades and transitions, to something more elaborate like flashing words or rotating numbers. The key here is not to go overboard – pick one or two simple animations that help emphasise key points without being distracting or overwhelming for viewers.
Support your countdown timer with a strong CTA
A countdown timer is a great way to create a sense of urgency around an offer or promotion, but it’s not always enough on its own. To make the most of your timer, you should pair it with a strong and persuasive call to action. Encouraging visitors to act before time runs out is essential – after all, what good is a timer without anyone taking advantage of the time they have left?
Aim for clear and concise language that stresses the importance of acting before the timer elapses. Ready-made statements like “Act Now!” or “Don’t Miss Out!” can ensure your message resonates with visitors. A well-crafted call to action not only improves conversion rates, but also creates an engaging shopping experience that leaves customers feeling excited and satisfied.
Try Sendtric’s Free Countdown Timers
Countdowns are a powerful tool in any marketer’s arsenal, but they need to be styled correctly in order for them to have maximum impact on viewers. Start by choosing an appropriate size and picking colours that blend in nicely with your website’s design scheme; then add animations sparingly so as not to distract from other elements on the page. With these tips and Sendtric’s free countdown timer design tool, you should have no problem creating an effective digital countdown timer that will help boost conversions and sales.